You are viewing a single comment's thread.

view the rest of the comments →

0
3

[–] ready-ignite 0 points 3 points (+3|-0) ago 

DNC Email 37262 includes correspondence regarding 2016 campaign strategy between Eric Schmidt to Cheryl Mills indicating he was working for the DNC campaign. Here is a photo of Eric Schmidt wearing a Clinton Staff badge at the Clinton Election Night Party.


Highlights from the strategy email from Schmidt.

Cheryl, I have put together my thoughts on the campaign ideas and I have scheduled some meetings in the next few weeks for veterans of the campaign to tell me how to make these ideas better. This is simply a draft but do let me know if this is a helpful process for you all. Thanks !! Eric

...

b) The Voter

Key is the development of a single record for a voter that aggregates all that is known about them. In 2016 smart phones will be used to identify, meet, and update profiles on the voter.

...

e) Analytics and data science and modeling, polling and resource optimization tools

For each voter, a score is computed ranking probability of the right vote. Analytics can model demographics, social factors and many other attributes of the needed voters. Modeling will tell us what who we need to turn out and why, and studies of effectiveness will let us know what approaches work well. Machine intelligence across the data should identify the most important factors for turnout, and preference.

It should be possible to link the voter records in Van [NGP Van] with upcoming databases from companies like Comcast and others for media measurement purposes.

The analytics tools can be built in house or partnered with a set of vendors.


New for 2016 NGP Van added ability to write to voter registration databases through a tool they're calling Votebuilder. Eric Schmidt references the ability to interact with NGP Van in his strategy email.


Additional reading sources: