Anon Archived Google's stock rating downgraded as YouTube ad boycott contagion goes global (theregister.co.uk)
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Archived on: 6/20/2017 10:00:00 AM
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Anon Archived Google's stock rating downgraded as YouTube ad boycott contagion goes global (theregister.co.uk)
submitted ago by 1736286?
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[–] Le_Squish 0 points 9 points 9 points (+9|-0) ago
Regardless of morals and politics, Google's ad service is terrible and advertisers are getting a terrible deal because in spite of a robust system of genres and subject tags, Google refuses to use revelevant ad placement on YouTube. If a user has been binging top gear highlights, maybe that is an appropriate place to serve up some car and carpart ads. Nope, washing detergent. This would make me furious If I was a customer paying for exposure.
[–] CIAnus 0 points 2 points 2 points (+2|-0) ago
you'd be surprised what sort of correlations big data can turn up. maybe people who binge top gear highlights tend to have a high percent of people who purchase washing detergent. you watch top gear chances are higher you own a car and a home which implies washing machine which implies you need washing detergent at some point.
[–] Le_Squish 0 points 14 points 14 points (+14|-0) ago
That form of advertising is what drove people away from TV in the first place.