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Trump’s striking inconsistencies, his much-criticized fickleness, and the resulting array of contradictory messages, suddenly turned out to be his great asset: a different message for every voter.
The Data That Turned the World Upside Down | Motherboard
'In a statement after the German publication of this article, a Cambridge Analytica spokesperson said, "Cambridge Analytica does not use data from Facebook. '
'Anyone who has not spent the last five years living on another planet will be familiar with the term Big Data. '
'The company behind Trump’s online campaign—the same company that had worked for Leave.EU in the very early stages of its "Brexit" campaign—was a Big Data company: Cambridge Analytica. '
'First, Cambridge Analytica buys personal data from a range of different sources, like land registries, automotive data, shopping data, bonus cards, club memberships, what magazines you read, what churches you attend. '
'Big Data means, in essence, that everything we do, both on and offline, leaves digital traces. '
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[–] sbt2160p 0 points 1 point 1 point (+1|-0) ago
Interesting article. Thanks for sharing.
[–] derram ago
https://archive.is/0NG1l | https://vgy.me/lVEbJJ.png :
'In a statement after the German publication of this article, a Cambridge Analytica spokesperson said, "Cambridge Analytica does not use data from Facebook. '
'Anyone who has not spent the last five years living on another planet will be familiar with the term Big Data. '
'The company behind Trump’s online campaign—the same company that had worked for Leave.EU in the very early stages of its "Brexit" campaign—was a Big Data company: Cambridge Analytica. '
'First, Cambridge Analytica buys personal data from a range of different sources, like land registries, automotive data, shopping data, bonus cards, club memberships, what magazines you read, what churches you attend. '
'Big Data means, in essence, that everything we do, both on and offline, leaves digital traces. '
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