Archived 'Sexist' label gets Sweetwater beer booted from Chicago store (ajc.com)
submitted ago by ipsocannibal
Posted by: ipsocannibal
Posting time: 5.4 years ago on
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Archived on: 2/12/2017 1:51:00 AM
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Archived 'Sexist' label gets Sweetwater beer booted from Chicago store (ajc.com)
submitted ago by ipsocannibal
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[–] farts_n_darts 0 points 2 points 2 points (+2|-0) ago
This is pretty standard humor for SW and I think banning it is just oversensitive and silly. I mean, they have "420" and "Take 2 Pils".
[–] ipsocannibal [S] 0 points 3 points 3 points (+3|-0) ago
I'm more of a Terrapin guy myself, but I have to admit that when it comes to cheeky labels Sweetwater wins hands down.
[–] flea1400 ago
In fairness, there's a difference between those labels and one that says "a huge dry-hopped stiffy for a full-figured beer, resulting in an explosive finish." It is suggestive content. I can see why Binny's would decide not to carry it if they think it will be unappealing to their female clientele. They can instead use that shelf space for something they think will sell better.