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[–] Psycs 1 points 2 points (+3|-1) ago  (edited ago)

It is true. What an asshole move by Sony. I am sure that the gaming press would love to get hold of this!

However, the application has been issued a preliminary refusal by the USPTO for being similar in appearance, sound, connotation, and commercial impression to a previously registered trademark: LP LET'Z PLAY & Design.

You can see the mark here: https://sli.mg/rCPWUz

Sony will now have to argue that the marks are sufficiently dissimilar as to not cause confusion or take so other action.

The mark was not issued a preliminary refusal for being generic or descriptive of "streaming of video games." It would be interesting to have people file letters of protest with the USPTO:

http://www.uspto.gov/trademark/trademark-updates-and-announcements/letter-protest-practice-tip