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[–] sh1tl0rd_of_ac1d 0 points 77 points (+77|-0) ago 

Further scientific studies indicate that the sun may be hot... water has a tendency to be wet... & fatties smell like the shit they can't wipe.

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[–] Llibby 0 points 33 points (+33|-0) ago 

I see you're a reader of the American No-Shit-Sherlock Journal as well.

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[–] NikoMyshkin 0 points 14 points (+14|-0) ago 

no guys and girls - this kind of study is utterly vital. in science the first step is always confirming what you suspect - otherwise you might be acting on false belief (it happens - just not in this case). this will hopefully be the start of a process of social awakening regarding this extremely important issue. as a society we should never, ever normalise or in any way promote or profit from encouraging people to reach weights outside the BMI. it should be illegal.

also, now there is real evidence that using models outside the BMI is directly harmful to health. when a fattie starts up with their usual HAES shit, we can now point them to this and tell them to shut their fat, stupid fucking mouth.

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[–] NoPenisForNeonHams 1 point 47 points (+48|-1) ago 

Which is exactly what those fat fucking pieces of shit want. They WANT being a fucking ham to be socially acceptable at any cost. Fuck. This will just embolden them.

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[–] ForgotMyName 0 points 19 points (+19|-0) ago 

This has been the obvious intent from day one. "Why should I change myself to be healthy when I could just convince the entire world to celebrate that I'm a fat POS instead?"

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[–] PeaceLoveAndRamen 0 points 8 points (+8|-0) ago 

Don't change yourself, change the world!!!

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[–] sp2902iu 0 points 1 point (+1|-0) ago 

Be the change you want to see in the world.

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[–] TunaAndCucumbers 0 points 7 points (+7|-0) ago 

This will just embolden them.

...and embiggen. ;)

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[–] Ihatefatfucks 0 points 3 points (+3|-0) ago 

This reference was rather cromulent.

[–] [deleted] 0 points 3 points (+3|-0) ago 

[Deleted]

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[–] NoPenisForNeonHams 0 points 5 points (+5|-0) ago 

Even so, they'll still be fatting up the public sphere, the Internet, and making life for everyone else miserable. I'm tired of seeing fucking wall-to-wall hams when I head out shopping. I need this shit to just fucking stop.

[–] [deleted] 0 points 2 points (+2|-0) ago 

[Deleted]

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[–] 32DDbitches 0 points 1 point (+1|-0) ago 

So true. My pesky need for gainful employment is really cutting into my internet bullshitting time.

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[–] la_fupacabra 0 points 20 points (+20|-0) ago 

This is the reason when stores start using "plus size models" and bullshit like that, I just stop shopping there. I haven't gone back to MAC since this whole thing and I'm not planning on ever going back. I refuse to use Dove anything. Shit like this. Fuck people who encourage obesity.

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[–] mmmmdonuts 0 points 24 points (+24|-0) ago 

So this ugly bitch gets to be a model but I can't because I'm short. Ok.

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[–] la_fupacabra 0 points 12 points (+12|-0) ago 

Fucking horseshit. I'm 2-3 inches too short but this bitch (who should be 200-300lbs overweight) can be a model? Fuck that.

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[–] PeaceLoveAndRamen 0 points 8 points (+8|-0) ago 

Yeah why the fuck aren't there any short shitlady models? Not all of us are into tall women.

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[–] klongtoey 0 points 9 points (+9|-0) ago 

would be useful to maintain a list, perhaps in FPH sidebar, of brands to avoid.

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[–] William_Wallace 0 points 6 points (+6|-0) ago 

"Fuck people who encourage obesity".

Figuratively, but not literally lol

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[–] la_fupacabra 0 points 3 points (+3|-0) ago 

Oh god not literally. I mean you can't anyway, right? But gross.

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[–] Fentiaz 1 point 1 point (+2|-1) ago 

Fuck them anally with sand paper dildos

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[–] christy 0 points 4 points (+4|-0) ago 

Blatantly promote it too. It's not like, "Oh here's an average housewife picking up soap at the store," type of commercials, it's "I'm fucking fat and beautiful, deal with it."

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[–] la_fupacabra 0 points 2 points (+2|-0) ago 

The whole reason I have never and will never shop at Lush despite their products apparently being awesome is because they insist on hiring the most disgusting, repulsive fatasses and have campaigns like this. Like, nothing about that is even remotely sexy or beautiful, why would I want to associate myself with it? No.

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[–] General_Paos_Chicken 0 points 13 points (+13|-0) ago 

I'd like to point out that most companies that use plus sized models typically benefit from having larger people buy their products. Dove knows fat people have unhealthy skin and will buy a lot more skin care products. Plus sized clothing stores are pretty much a monopoly on designer tarps so they want fat people to be fatter. Not to mention companies like coca cola, and fast food companies fund "scientific" studies with skewed data to present fat as being normal and healthy.

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[–] CatNamedJava 0 points 14 points (+14|-0) ago 

Fats are the ideal comsumer. Low impulse control

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[–] 3819704? ago 

As they say, the proof is in their pudding-like texture.

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[–] markrod420 0 points 7 points (+7|-0) ago 

I think im going to start boycotting companies that use plus sized models as suggested above.

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[–] UncontrollableSphere 0 points 4 points (+4|-0) ago  (edited ago)

It definitely benefits them.

Being overweight is caused by overconsuming. The most effective way to combat it is to eat less, which means consuming less. That's not good for business. So instead, everyone pushes exercise as the sole solution to our health problems. Companies like Coke push exercise because that helps them sell more sodas, and then companies like Bowflex push exercise because it helps them sell more treadclimbers.

No brand is ever going to encourage you to buy less of their product.

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[–] 0fsgivin ago 

To be fair...Ive met plenty of fat people on diets...I have yet to meet anyone who works out regularly for a year and eats whatever the hell they want and be a ham.

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[–] ChicagoSunroof 0 points 8 points (+8|-0) ago  (edited ago)

I love the shitlord grin on the face of the Dr. who published this paper!

http://www.eurekalert.org/multimedia/pub/105034.php

Here's a video of him talking about the "Morality of Food"

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[–] klongtoey 0 points 9 points (+9|-0) ago 

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[–] sinjinsmythe 0 points 8 points (+8|-0) ago 

Upon reading the study hamplanets...too late. They ate it. They ate the fucking study out of my hands.

[–] [deleted] 0 points 2 points (+2|-0) ago 

[Deleted]

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[–] markrod420 0 points 1 point (+1|-0) ago 

Then demanded a refund

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[–] ChicagoSunroof 0 points 7 points (+7|-0) ago 

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[–] Namenamemane 0 points 3 points (+3|-0) ago 

Heard an interview with one of the lead authors of the study. The inteviewer was asking aobut what was wrong with people wanting to see themselvs reflected in the advertising media. Basically, why should I not, as an average person, have to look at people who are clearly not of average build? The author, in full shitlord form responded with: if statistically you are average, then you are obese and we should be presenting positive messages not negative ones. Showing obese or morbidly obese people as role models is damaging to people who are trying to stay at a healthy weight. Glorious.

[–] [deleted] 0 points 1 point (+1|-0) ago 

[Deleted]

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[–] Namenamemane ago 

It has to be obese because the target audience is obese?

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