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[–] IIII--------IIII ago 

I use Tigi bed head B, I use two different techniques to apply it:
1 - I apply product to the damp hair and then blow dry it with cold air while shaping it, after the hair is dry I finish shaping it and then use the hottest setting on the blow drier on crucial spots for better hold
2 - blow dry the hair against the direction my hair grow (for better volume) and then shape it with product