Anon Archived Fox News struggles to balance Trump's fans and ad dollars (washingtonpost.com)
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Archived on: 6/17/2019 10:00:00 AM
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Anon Archived Fox News struggles to balance Trump's fans and ad dollars (washingtonpost.com)
submitted ago by 3104930?
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[–] 17481686? ago (edited ago)
Which is really funny when you think about it.
Companies that are advertising should sell their products to customers, i.e. Fox News viewers. If the advertisers are not selling to those viewers (seriously Fox News viewers are a clear demographic that would simplify advertising) then who are the advertisers really selling to and who are the advertising companies’ real customers? In other words, where do the advertisers really make their money from?
Either the advertising corporations have been subverted and are not serving the interests of their shareholders for political reasons or no company has the need to advertise products to the Fox News viewer demographic.
Since it is unlikely to be the later, the truth is probably closer to the former. This is good news from a business perspective. It means that there is a huge opportunity for innovation and competition in the advertising market and we can destroy the legacy advertisers.
[–] 17509725? [S] ago
Those companies don’t want to be associated with a bunch of knuckleheads.
[–] 17511330? ago (edited ago)
Which is really silly. You’d think they would be concerned with maximizing profits and improving efficiency, but nah- let’s alienate people with money wanting to give it to us, because reasons.