[–] thealcoholist ago
“However, in our research of more than 20 shows across 16 markets, we found that no one was ever hooked on the pilot.”
I'm sure they're just generalizing based on their data, but I can tell you that Bob's Burger, Archer, Red Dwarf, and IT Crowd hooked me from the pilot. They're saying that network TV's pilots are not useful, but it was for me for those shows.
No they can't make that statement based on their data, and it would actually be a bit nonsensical if they could because being hooked means watching the whole show and that is per definition from the first episode. The speaker probably meant that no show had the pilot as the "hook episode" after which "at least 70% of viewers went on to watch the rest of the season".
[–] thealcoholist ago
Ok, that interpretation is fair. Perhaps if it says, using Breaking Bad as an example, "more than 70% of the people that watch this show, watched more than 2 episodes", would be clearer.
Before I read the article I thought that they'd look at how many episodes a user would watch occasionally until they start watching it regularly, like every day. That to me seems to indicate that a user is hooked in.
[–] dontnation ago
Why does everyone hate on season 2 so much. I liked it. Sure the acting wasn't quite as good as 1, but I mean shit, mcconaughey is at his prime and harrelson is no slouch. Season 2 was well done neo noir, sure they could have cut a little bit of sub plot here and there, but overall I enjoyed it.
[–] twitch1982 0 points 1 point 1 point (+1|-0) ago
I've very interested in how they figured this out. They say that people were hooked after 2-3 episodes, and watched the rest of the series, but no one was hooked after the pilot. But how would they know the difference? If I watched 3 episodes, and the whole season, I also watched one episode, and the whole season.
[–] SlappyHo 0 points 3 points 3 points (+3|-0) ago
I would guess that they can see how many people stopped watching at a certain point. So they can take the total number of people who watched the pilot but didn't continue vs the total number of people who watched the first few episodes and didn't continue. At some point that number is going to drop off significantly and that would be when the people go hooked. In other words, the episode that hooks people is when the number of people who stop watching the next episode drops off significantly.
[–] twitch1982 ago
I guess that makes sense, but the statement "no one got hooked at the pilot" Still seems odd. WEhen you're looking at populations rather than individuals, I don't know that you can make the argument that no one did something.
[–] greycloud ago
digital crack, this stuff is a drug for the mind. the fact that television is legal and recreational drugs are not speaks a lot about the moral police problems in the country.