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CIBC to swallow PC Financial's banking business, rebrand as Simplii - Business - CBC News

'"Today marks the start of an exciting new chapter for PC Financial, including continued strength in payments and loyalty through our PC Financial Mastercard products."', "President's Choice is getting out of the daily banking business and more than two million current PC Financial customers are moving to CIBC, which will rebrand the bank as Simplii."

'"We are excited about the future and our ability to create new products to serve Canadians," PC Financial spokesperson Lana Gogas said in a statement. ', "Mike Boluch, executive vice-president of direct banking at CIBC, said the bank plans to invest more in Simplii's offerings over time."

'CIBC says the hundreds of PC Financial kiosks and automated banking machines in Loblaw-owned stores across the country will be closed down between Nov. 1 and March 31. '

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